The Grosh and Tru-Roll Partnership

The Grosh and Tru-Roll Partnership

Mar 3, 2016

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In anticipation of the USITT conference and tradeshow coming up March 16th to the 19th, we wanted to feature our partner company, Tru-Roll. They specialize in theatrical rigging and hardware. They will be in booth #1827 with the Grosh backdrop hanging right next door on wall #5.  Below is a brief history of the many services they provide to the many businesses involved in our distinct industry.

Tru-Roll was created and run by Jack Grosh in 1947 to fill clients’ needs for tracks and rigging services.  Jack was so meticulous on how each system was made and adapted that Tru-Roll came to be known as “the Cadillac” of theatrical rigging in entertainment technology.  Being the best in the business, they expanded and in 1993 Tru-Roll opened up separate offices and is now a division of Advanced Entertainment Technology.  They have broadened the number of services they offer, but still specialize in designing and manufacturing standard and customized theatrical rigging systems for drapery.  Many of their clients include schools, universities, theatres, theme parks, casinos, event producers, film, and churches. They’ve worked with such names as Disney, Warner Bros., Universal, Paramount, UCLA, and USC, to name a few.

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Ideas and Tips for your next Backdrop Rental…

Ideas and Tips for your next Backdrop Rental…

Apr 17, 2013

Many clients contact us to ask for thoughts and tips on how to use a backdrop or drape in their productions. We provide a wide variety of suggestions over the phone but here are two of our most popular ideas when renting from Grosh:

Create a Custom Look with a Cyclorama

A cyclorama, or ‘cyc’ is a great way to get a custom look for less or provide you with a more simplistic approach than traditional scenery. This plain muslin drop can be used to project a variety of lighting techniques such as: gels, gobos or moving lights. You can incorporate colors that will help make costumes stand out or project a logo for a corporate event . A lighting designer can assist with developing a complementary lighting scheme to give your production that extra pop.

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A Blank Wall = Endless Possibilities

A Blank Wall = Endless Possibilities

Nov 2, 2011

Whether you like the challenge of creating from a blank canvas or not, creating a pleasing environment in a room without any décor at all or the wrong décor requires work and planning.

Here is something to consider, start with the largest space in the room and work backwards to the smallest area. If there is one large wall to work with, consider setting the mood with a backdrop and some lighting.

Are you wondering how you will hang a backdrop on the wall? In the past, this was something to worry about but those days are over. Grosh has created a revolutionary way to hang a backdrop. Using the Backdrop LIFT, you can set up a backdrop in less than 15 minutes with two people! There are no heavy pieces and no additional equipment is required.

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